Narrator: DESIGN.
IT‘S WHAT MAKES OUR WORLD BOTH FUNCTIONAL AND BEAUTIFUL.
BUT MOST DESIGN IS GEARED TOWARDS ABOUT 10% OF THE WORLD.
WHAT ABOUT THE OTHER 90%?
MILLIONS, OFTEN CROWDED INTO CITIES,
WITH LIMITED RESOURCES.
THEY ARE AT THE ROOT OF A WHOLE NEW WAVE OF DESIGN.
Narrator: RESOURCEFUL...
Man: THE ANSWER IS WITHIN US AND WHAT WE CAN DO TOGETHER.
Narrator: EXCITING...
Man: WE ALL NEED SPORTS.
Narrator: AND INCLUSIVE...
Man: THIS IS THE NEW SOUTH AFRICA,
AND YOU MUST ACCOMMODATE, YOU MUST RESPECT OTHER CULTURES.
AND IN THAT WAY YOU WILL EARN THE RESPECT OF EVERYONE.
Narrator: DESIGN WITH THE OTHER 90%
TAKES US TO THE FOREFRONT OF A DESIGN REVOLUTION
THAT IS CHANGING THE WAY WE LOOK AT EACH OTHER...
AND OUR WORLD.
[HORNS HONKING]
OUR PLANET IS AT THE CROSSROADS OF CHANGE.
BY 2050 MORE THAN 70% OF THE WORLD‘S POPULATION
WILL BE CITY DWELLERS.
MANY NEW ARRIVALS WILL LIVE IN INFORMAL SETTLEMENTS,
WITHOUT PROPER HOUSING OR ACCESS TO CITY SERVICES--
LIKE SANITATION AND SAFE WATER.
TODAY, NEARLY A BILLION PEOPLE LIVE IN CONDITIONS LIKE THESE.
THEY ARE CONFRONTING
SOME OF THE WORLD‘S MOST DIFFICULT CHALLENGES,
NOWHERE MORE SO THAN BANGLADESH.
THE GEOGRAPHY AND CLIMATE IN BANGLADESH LEAVE IT PRONE
TO SOME OF THE MOST DEVASTATING FLOODING ON EARTH.
MORE THAN 25% OF THE COUNTRY
DISAPPEARS DURING MONSOON SEASON--
ALONG WITH HOMES, SCHOOLS, HOSPITALS, AND LIVELIHOODS.
Narrator: THOUSANDS ARE MIGRATING FROM RURAL AREAS
TO HIGHER GROUND IN THE CAPITAL CITY OF DHAKA.
POPULATION...12 MILLION AND COUNTING.
EXPERTS FORECAST MORE FLOODING,
WHICH MEANS MORE PEOPLE POURING INTO THE CITY.
ARCHITECT MOHAMMED REZWAN GREW UP IN RURAL BANGLADESH.
HE‘S COMBINING TRADITIONAL CRAFTSMANSHIP
WITH EMERGING TECHNOLOGY
TO HELP KEEP PEOPLE SETTLED IN THEIR COMMUNITIES.
Narrator: INSTEAD OF FIGHTING BANGLADESH‘S RISING WATERS,
REZWAN‘S WORKING WITH THEM...
TO HELP COMMUNITIES STAY AFLOAT.
Narrator: IN 2002, REZWAN LAUNCHED HIS FIRST FLOATING SCHOOL.
IT‘S A COMBINATION BUS AND CLASSROOM.
THE BOATS PICK UP STUDENTS ALONG THE RIVER AND THEN DOCK.
IN THE COURSE OF A DAY, EACH BOAT SERVES ABOUT 90 STUDENTS.
Narrator: THE KEY TO REZWAN‘S DESIGN LIES IN HIS CULTURAL HERITAGE.
FOR GENERATIONS, CRAFTSMEN HERE HAVE USED BAMBOO TO BUILD BOATS.
IT‘S PLENTIFUL AND INCREDIBLY DURABLE.
THE OPEN SIDING ALLOWS FOR AIR CIRCULATION.
AND UP ON THE ROOF, OLD SCHOOL MEETS NEW SCHOOL.
THE NEW DESIGN INCLUDES SOLAR PANELS
TO PROVIDE ELECTRICITY.
Bill Moggridge: SO YOU HAVE A BOAT BUILT
WITH THE TRADITION OF BOAT BUILDING
THAT HAS BEEN AROUND PROBABLY FOR CENTURIES IN THAT PLACE,
IN THAT VERY PLACE.
NOTHING NEW ABOUT THAT,
BUT THEN YOU FIND IT BEING POWERED BY SOLAR ENERGY.
Narrator: TODAY A FLEET OF MORE THAN 20 SCHOOL BOATS
SERVES OVER 1,800 STUDENTS.
Narrator: A GOOD DESIGN IS LIMITLESS.
WITH THE SAME BASIC BLUEPRINT,
REZWAN LAUNCHED FLOATING LIBRARIES AND HEALTH CLINICS.
AN ARMADA OF COMMUNITY LIFEBOATS,
BASED ON A CENTURIES-OLD DESIGN, MODIFIED FOR THE FUTURE.
BUT THE COMMUNITY‘S NEEDS DON‘T STOP AT THE DOCK.
Narrator: REZWAN FOUND A WAY TO RETROFIT
A COMMON LANTERN DESIGN WITH SOLAR COMPONENTS.
NOW, INSTEAD OF EXPENSIVE KEROSENE,
THE LANTERNS RUN ON BATTERIES
THAT CAN BE RECHARGED AT THE COMMUNITY LIFEBOATS.
Narrator: THIS INTERSECTION OF TRADITIONAL KNOWLEDGE
AND MODERN TECHNOLOGY
IS MAKING A BIG SPLASH--
AND PREPARING BANGLADESH FOR CLIMATIC CHALLENGES AHEAD.
EXACTLY THE SORT OF PROJECT THAT WOULD CATCH THE EYE
OF THE SMITHSONIAN‘S FIRST CURATOR
FOR SOCIALLY RESPONSIBLE DESIGN.
Cynthia Smith: COOPER-HEWITT IS THE NATIONAL DESIGN MUSEUM.
AND WE REALLY FEEL THAT THE INSTITUTION, AS A MUSEUM,
THAT IT‘S REALLY PART OF OUR MISSION
TO BE PART OF THE DIALOGUE AND BRING THAT TO THE PUBLIC.
Narrator: IN 2010 CYNTHIA SMITH TRAVELED TO THREE CONTINENTS
TO SEE HOW PEOPLE WERE NAVIGATING CHANGE
IN RAPIDLY EXPANDING INFORMAL SETTLEMENTS.
Cynthia Smith: GOOD DESIGN, REALLY GOOD DESIGN
CAN PROVIDE SOLUTIONS TO PROBLEMS.
IT‘S NOT THE ENTIRE ANSWER, BUT IT CERTAINLY BRINGS FORWARD
NEW WAYS OF THINKING ABOUT PROBLEMS
AND PROVIDING INNOVATIVE SOLUTIONS.
Narrator: DESIGN WITH THE OTHER 90% CITIES IS A MAJOR INITIATIVE
TO CELEBRATE AND SHARE GREAT IDEAS FROM AROUND THE GLOBE.
IN SOUTH AFRICA, FOR EXAMPLE,
CYNTHIA FOUND ONE DESIGNER OUT TO REINVENT THE WHEEL.
Roelf Mulder: IN AFRIKAANS WE‘VE GOT A SAYING,
WHICH IS CALLED ‘N BOER MAAK ‘N PLAN,
WHICH MEANS IF YOU MAKE A PLAN TO FIX SOMETHING,
YOU WON‘T JUST LET IT GO.
Narrator: INDUSTRIAL DESIGNER ROELF MULDER
IS A MAN WITH A PLAN.
HE‘S ROLLING OUT A PROTOTYPE FOR A DO-IT-YOURSELF BIKE KIT
THAT‘S AFFORDABLE AND LOW MAINTENANCE.
AN EVOLUTION IN TRANSPORTATION.
PREFAB COMPONENTS, LIKE WHEELS AND CENTER FRAMES,
ALLOW ANYONE TO CREATE A CUSTOMIZED BIKE.
ASSEMBLY IS INCREDIBLY SIMPLE.
COMPONENT PARTS LINK TOGETHER.
JUST ADD A LITTLE WOOD AND A LITTLE WIRE,
AND IT‘S READY FOR THE ROAD.
Mulder: IT‘S NOT JUST ABOUT THE FRAME
BEING SEPARATE COMPONENTS,
BUT ALSO THE ABILITY TO GROW IT
AND TO PERSONALIZE IT TO YOUR AESTHETIC
OR ALSO JUST YOUR NEEDS, YOUR FUNCTIONAL NEEDS.
Narrator: WITH IMAGINATION, YOU CAN BUILD ANYTHING WITH WHEELS...
FROM BICYCLES TO TRICYCLES TO WHEELBARROWS AND CARTS.
Mulder: THERE‘S NOT A SHORTAGE OF INGENUITY;
THERE‘S NOT A SHORTAGE OF DESIGN
WITH MATERIALS TO DO THAT.
AND I THINK THAT‘S WHAT WE WANT TO SEE
IS UNLOCK THAT DESIGN ABILITY,
AND WE DON‘T WANT TO PRESCRIBE THIS,
WE WANT PEOPLE TO HAVE FUN.
Narrator: HALF A WORLD AWAY, DESIGNERS IN VENEZUELA
ALSO BELIEVE IN PEOPLE HAVING FUN.
BUT THAT‘S EASIER SAID THAN DONE IN SOME URBAN NEIGHBORHOODS.
THE BARRIOS OF CARACAS, VENEZUELA,
FACE THE CHALLENGES OF MANY INFORMAL SETTLEMENTS--
TIGHTLY PACKED NEIGHBORHOODS,
WHERE CRIME IS OFTEN ABUNDANT AND SPACE IS ALWAYS LIMITED.
COMMUNITIES UNRECOGNIZED ON OFFICIAL MAPS--
INVISIBLE TO CITY PLANNERS.
Alfredo Brillembourg: THERE WERE WHITE SPOTS ON A MAP.
IT WAS LIKE JUNK SPACE.
NO ONE PAID ATTENTION TO IT.
YET IN THAT SPACE LIVED
5,000, 10,000,
IN THE METROCABLE HILL, 45,000, IN PETARI, 800,000.
Narrator: ARCHITECTS ALFREDO BRILLEMBOURG AND HUBERT KLUMPNER
ARE FASCINATED WITH HOW DESIGN IMPACTS CITIES--
AND HOW SPORTS CAN TRANSFORM COMMUNITIES.
Hubert Klumpner: MOST PEOPLE WOULD TELL YOU
THAT IT IS IMPOSSIBLE TO PROVIDE SPORTS AREAS
IN THE BARRIOS OF CARACAS.
BUILDINGS ARE ON STEEP HILLS, THEY‘RE VERY DENSE.
THERE‘S VERY LITTLE AREA THAT YOU COULD EVEN USE FOR SPORTS.
Narrator: DESIGNING IN UNCHARTED TERRITORY
OFTEN REQUIRES HITTING THE STREETS.
Brillembourg: IT STARTED AS A WALK IN THE BARRIOS OF CHACAO.
WE SAW A SOCCER PITCH.
THEY SAID TO US THAT THEY CAN‘T PLAY WHEN IT RAINS,
DURING THE RAINY SEASON.
SO WE PROPOSED TO THE MAYOR TO BUILD A ROOF OVER THE FIELD.
Narrator: THE PROJECT GREW, AND A ROOF BECAME 4 FLOORS--
38,000 SQUARE FEET OF RECREATIONAL SPACE--
ALL ON A STEEP HILLSIDE.
Cynthia Smith: SO WHAT URBAN THINK TANK DID,
THEY BUILT HIGHER, THEY WENT VERTICAL,
IT WASN‘T JUST THAT IT WAS A FOUR-STORY BUILDING,
IT WAS THE FACT THAT THEY BUILT IT
SO THAT IT WAS LIKE A KIT OF PARTS
WHERE EACH LEVEL WAS PROGRAMMED, AND IT WAS TOTALLY TRANSFERABLE.
YOU COULD TAKE THE SAME IDEAS AND BUILD IT SOMEPLACE ELSE.
BUT THEY MIGHT HAVE VERY DIFFERENT NEEDS,
SO YOU REPROGRAM IT IN A DIFFERENT WAY.
Narrator: URBAN THINK TANK‘S DESIGN PLANS
ARE OPEN SOURCE AND FREELY AVAILABLE.
THIS SAME BASIC PRINCIPLE COULD BUILD AN ART COMPLEX,
A SCHOOL OR LIBRARY--
WHATEVER‘S NEEDED, WHERE IT‘S NEEDED MOST.
THEY‘RE NOW BUILDING THEIR FIFTH VERTICAL GYM IN VENEZUELA.
MUCH OF THE LABOR COMES FROM SURROUNDING COMMUNITIES.
Klumpner: SO THE VALUES OF SPORTS,
THE CAPACITY TO WIN AND TO LOSE
AND MEET EACH OTHER IN A FAIR COMPETITION
IS VERY, VERY IMPORTANT.
Narrator: THE IMPACT OF A VERTICAL GYM
IN THE BARRIO OF CHACAO
IS PROOF POSITIVE OF THE POWER OF SOCIALLY RESPONSIBLE DESIGN.
Brillembourg: IT‘S TURNED COMPLETELY AROUND
THE YOUTH OF THE NEIGHBORHOOD.
THEY‘VE GONE AWAY FROM DRUGS,
AND THE CRIME RATE HAS BEEN REDUCED 15%.
THE GYM HAS BECOME A KIND OF URBAN TOOLBOX.
IT HAS RE-KNIT THE CITY BACK TOGETHER.
Narrator: BY ADAPTING TO THE ENVIRONMENT,
URBAN THINK TANK‘S VERTICAL CONCEPT
CAN BE DUPLICATED IN CITIES EVERYWHERE.
THEY‘VE SHOWN THAT GREAT DESIGN CAN PROVIDE STRONG FOUNDATIONS
FOR BOTH BUILDINGS AND COMMUNITIES.
Brillembourg: THE POINT IS WE ALL NEED SPORTS,
WE ALL NEED SPORTS.
IT DOESN‘T MATTER WITH WHICH SIDE YOU BEGIN,
WITH A SOCIAL CONCERN OR WITH A MORE ARTISTIC CONCERN.
YOU WILL MEET EACH OTHER IN THE PROCESS.
SO IT‘S ABOUT DIALOGUE
BETWEEN AN ETHICAL AND AN AESTHETIC POINT OF VIEW.
Narrator: URBAN THINK TANK LOOKED UP AND FOUND A WAY
TO CREATE CRUCIAL SPACE OUT OF THIN AIR.
Cynthia Smith: SOMETIMES THE BEST DESIGN
IS ONE OF THOSE DESIGNS WHERE YOU LOOK AT IT AND YOU GO,
WOW, IT‘S SO SIMPLE.
I‘M A DESIGNER,
AND WE WOULD JOKE AROUND, "WHY DIDN‘T I DESIGN THAT?"
IT‘S SO SIMPLE AND IT‘S SO PRECISELY WHAT‘S NEEDED.
Narrator: IN KENYA, ANOTHER GROUP FOUND A WAY
TO FEED HUNGRY FAMILIES--
ALSO BY THINKING VERTICALLY.
NEARLY 1 IN 7 PEOPLE AROUND THE WORLD
GOES HUNGRY EVERY DAY.
IT‘S ONE OF THE GREATEST CHALLENGES OF THE OTHER 90%.
SO HOW CAN DESIGN HELP PEOPLE
SECURE A DEPENDABLE AND AFFORDABLE FOOD SOURCE?
ONE INGENIOUS ANSWER COMES FROM KIBERA, KENYA--
ONE OF AFRICA‘S LARGEST SLUMS.
Winfred Mueni Mbusya: THE CHALLENGE OF FOOD SECURITY
HERE IN KENYA AND ESPECIALLY IN A SLUM LIKE HERE,
YOU‘LL NOTICE THERE‘S SO MUCH FOOD.
BUT THE CHALLENGE IS THAT IT IS NOT AFFORDABLE
FOR THE PEOPLE LIVING IN THE SLUMS.
BECAUSE THEIR INCOMES ARE VERY SMALL.
Narrator: SOLIDARITES INTERNATIONAL HAS BEEN PROPAGATING A DESIGN IDEA
TO HELP THE RESIDENTS OF INFORMAL SETTLEMENTS
COMBAT RISING FOOD PRICES.
Keith Porter: SO WHAT WE PROVIDE IS SIMPLE TECHNOLOGY
THAT IN ESSENCE PROVIDES THEM WITH A VERTICAL GARDEN.
Narrator: A SIMPLE IDEA-- A VERTICAL GARDEN IN A SACK.
WINNIE MBUSYA IS THE PROJECT MANAGER.
SHE MAKES HOME VISITS, PROVIDES THE INITIAL SEEDLINGS,
AND SHOWS RESIDENTS HOW TO BUILD THEIR SACK.
Mbusya: THIS IS ONE OF OUR NEW BENEFICIARIES.
THEY‘VE JUST BEEN RECRUITED AND REGISTERED INTO THE PROCESS.
SO THE FIRST THING THEY DO IS WE TAKE THEM FOR TRAINING.
Narrator: THE DESIGN FOR A VERTICAL GARDEN IS EASY AND EFFECTIVE.
FIRST, THE BASE OF THE SACK
IS FILLED WITH 6 INCHES OF SOIL AND MANURE.
A BOTTOMLESS BUCKET HELPS POSITION A COLUMN OF ROCK
THROUGH THE CENTER OF THE SOIL,
UNTIL THE SACK IS FULL.
THE ROCKS HELP WATER FLOW TO ALL LEVELS OF THE SOIL EVENLY.
SEEDLINGS LIKE KALE, SPINACH, AND ONIONS
ARE PUT IN HOLES EVERY 6 INCHES ALL OVER THE SACK.
LARGER PLANTS, LIKE PUMPKINS, GO ON THE BOTTOM.
Mbusya: WE ALSO HAVE PLANTS THAT ARE NOT EDIBLE
BUT PLANTED IN THE SACK.
HERE WE HAVE AFRICAN MARIGOLD.
FIRST, IT IS A FUNGICIDE.
IT WILL TREAT ANY FUNGAL DISEASES
THAT AFFECT THE VEGETABLES.
AND THE SECOND THING, IT WILL ALSO REPEL ALL PESTS
THAT ARE COMING TO THE SACKS.
RIGHT NOW IN KIBERA WHAT WE ARE EXPERIENCING
IS A SITUATION WHERE NEIGHBORS ARE TEACHING OTHER NEIGHBORS
HOW TO RAISE SACKS.
LIKE YOU SEE, THE LADY HELPING IS A NEIGHBOR.
THEY CALL EACH OTHER
AND THEY ARE ABLE TO RAISE SACKS TOGETHER.
Narrator: WITH FOUR SACKS, A FAMILY CAN PRODUCE VEGETABLES
FOR 10 MEALS A WEEK--
SAVING ABOUT 40 CENTS A DAY.
THAT‘S 20% OF THE AVERAGE DAILY INCOME HERE.
WITH SIX SACKS, GARDENERS CAN PRODUCE
ENOUGH VEGETABLES TO SELL.
Mbusya: SO OUR AIM IS TO HAVE FOOD SECURITY AT THE HOUSEHOLD
AND INCOME FOR OTHER NEEDS.
Narrator: SOLIDARITES INTERNATIONAL HAS PROVIDED SACKS
TO OVER 20,000 HOUSEHOLDS.
SOME 100,000 PEOPLE NOW HAVE BETTER FOOD SECURITY,
GROWN THEMSELVES, IN THE HEART OF THE CITY.
Cynthia Smith: IT‘S REALLY IMPORTANT TO CREATE A SITUATION
WHERE PEOPLE CAN ACTUALLY GENERATE AN INCOME,
WHICH IS INCREDIBLY IMPORTANT IN THIS AREA,
AND MUCH THAT WE CAN LEARN ABOUT IN ALL PARTS OF THE WORLD.
Narrator: ACROSS THE DEVELOPING WORLD,
MANY PEOPLE SUPPORT THEMSELVES AND THEIR FAMILIES
AS INFORMAL TRADERS--
STREET VENDORS.
CONSTANTLY ON THE MOVE...
SETTING UP SHOP WHERE THEY CAN...
OFTEN WITHOUT A BUSINESS LICENSE.
FROM THE GOVERNMENT‘S POINT OF VIEW,
INFORMAL TRADE DOESN‘T GENERATE TAXES.
IT‘S NOT COUNTED IN NATIONAL WEALTH.
BUT ACROSS MUCH OF AFRICA,
INFORMAL TRADE ACCOUNTS FOR AS MUCH AS 75% OF EMPLOYMENT.
Edgar Pieterse: SO WE ARE REALLY WORKING VERY HARD
TO BRING THEM INTO VIEW OF DECISION MAKERS
SO THAT THEY CAN SEE JUST HOW VITAL THESE ACTIVITIES ARE
TO THE ECONOMIC HEALTH AND VIBRANCY OF THESE CITIES.
Narrator: IN THE HEART OF DURBAN, SOUTH AFRICA,
WARWICK JUNCTION IS A VIBRANT MARKET DISTRICT
AND TRANSPORTATION HUB.
DAYS HERE START EARLY.
BUSHELS OF CORN ARE PREPARED FOR MEALIE,
A FAVORITE LOCAL SNACK.
AT THE MORNING MARKET,
A BOUNTY OF FRESH VEGETABLES AND LIVE POULTRY.
VISITORS TO THE HERB MARKET
CAN CONSULT WITH A TRADITIONAL HEALER
OR BUY LOCAL MEDICINES.
AND HOUSEHOLD GOODS ARE READILY AVAILABLE.
NEARLY HALF A MILLION PEOPLE PASS THROUGH HERE EVERY DAY.
WARWICK JUNCTION IS TRULY A CROSSROADS
OF CULTURE AND CHANGE,
BECAUSE IT HASN‘T ALWAYS LOOKED THIS WAY.
Richard Dobson: THIS WAS A PUBLIC TRANSPORT NODE
THAT WAS DESIGNED FOR AND EXCLUSIVELY FOR BLACK PEOPLE.
IT WAS AN APARTHEID BLIGHT, IT WAS AN AREA,
A PART OF THE CITY THAT BECAUSE IT WAS ZONED
FOR BLACK PEOPLE AND BLACK COMMUTERS,
IT WAS UNDERSERVICED, SQUALID.
I MEAN, THERE ARE SOME NEWSPAPER ARTICLES
THAT DESCRIBE THE AREA AS A CESSPIT.
Narrator: RICHARD DOBSON AND PATRIC NDLOVU
FOUNDED AN ORGANIZATION TO HELP WARWICK JUNCTION
MAXIMIZE ITS POTENTIAL.
Patric Ndlovu: I‘VE BEEN IN WARWICK AVENUE SINCE 1986
AS A POLICE OFFICER.
INFORMAL TRADING WAS ILLEGAL THEN,
SO MY PRIME DUTIES WAS TO MAKE SURE THAT NO TRADING,
ABSOLUTELY NO TRADING WOULD TAKE PLACE WITHIN THE CITY,
ISSUE FINES AND IMPOUND TRADERS‘ GOODS.
EVEN LOCK THEM UP, ARREST THEM.
Narrator: IN THE MID 1990s, THAT ALL CHANGED.
A TRADER‘S COMMITTEE WAS ORGANIZED TO WORK
WITH THE DURBAN CITY COUNCIL.
TOGETHER, THEY LAUNCHED AN URBAN RENEWAL PROJECT
TO ACKNOWLEDGE THE ECONOMIC CONTRIBUTIONS
OF INFORMAL TRADERS
AND SECURE THEM A HOME AT WARWICK JUNCTION.
Jonathan Edkins: ACTUALLY PEOPLE TRADING ON THE PAVEMENT
IS AN ECONOMIC ADVANTAGE.
IT‘S AN OPPORTUNITY.
IT‘S NOT SOMETHING YOU JUST ALLOW,
IT‘S SOMETHING WE NEED TO ENCOURAGE.
AND THAT WAS A HUGE CHANGE
IN THE THINKING OF THE MUNICIPALITY,
WHICH HAS COME THROUGH IN THIS PROJECT IN PARTICULAR.
Narrator: THE REDESIGN OF WARWICK JUNCTION
REQUIRED EXTENSIVE COLLABORATION
BETWEEN TRADERS AND CITY OFFICIALS.
FIRST, UNUSED HIGHWAY SPURS WERE ADAPTED FOR AN HERB MARKET.
STAIRS AND BRIDGES WERE ADDED TO MAKE AREAS MORE ACCESSIBLE.
ADDITIONAL INFRASTRUCTURE MADE IT ALL SAFER AND CLEANER
FOR SHOPPERS AND TRADERS ALIKE.
Romila Chetty: THIS IS MY PLACE.
THESE ARE LOVELY GREEN PEPPERS
THAT ARE PACKED BY ME, SOLD BY ME.
Narrator: ROMILA CHETTY HAS WORKED HERE FOR 20 YEARS
AND IS A LEADER ON THE TRADERS COMMITTEE.
Chetty: WE HAVE 690 TRADERS IN THIS MARKET,
AND THEN WE HAVE A FURTHER 1,000 WORKERS.
SO THIS IS A UNIQUE NETWORK
WHERE WE ARE ALL INTERLINKING AND WORKING TOGETHER.
IT IS SUCH AN ADMIRABLE PLACE
BECAUSE WE ALL WORK HAND IN HAND.
ALL AS ONE BIG FAMILY WORKING TOGETHER AND IN HARMONY.
AND THAT IS THE BEAUTY OF THIS PLACE, YOU WILL NOTICE.
Narrator: IN THE MARKET REDESIGN,
SPECIALTY TRADERS GOT SPECIAL TREATMENT.
LIKE THE BOVINE HEAD COOKERS.
COW‘S HEADS ARE A ZULU DELICACY, TRADITIONALLY EATEN ONLY BY MEN.
THE COOKERS USED TO WORK OUTSIDE ON THE SIDEWALK.
Joanne Lees: THEY USED TO DEFROST THE FROZEN HEADS,
WHICH THEY WOULD GET EARLY IN THE MORNING.
THEY WOULD JUST PUT THEM ON THE CURBSIDE
TO DEFROST IN THE SUN.
SO AS YOU WALKED ALONG THE PAVEMENT
THERE WERE THESE COWS‘ HEADS KIND OF LOOKING UP AT YOU,
BLOOD AND WHATEVER DRIPPING INTO THE STORM WATER DRAIN.
BUT QUITE MACABRE FOR SOME PEOPLE
SEEING THE HEADS BEING CHOPPED UP.
Narrator: WITH INPUT FROM THE COOKERS,
DESIGNERS CREATED A SPACE
THAT WAS SUITED TO THE PARTICULAR NEEDS
OF PREPARING COW HEADS,
INCLUDING BUTCHER TABLES AND DRAINAGE.
NOW THIS ANCIENT CUSTOM CAN CONTINUE,
ADAPTED FOR A MODERN URBAN CONTEXT.
Lees: I DON‘T THINK ANYBODY EVER TRIED TO DESIGN
A FACILITY FOR THIS KIND OF FUNCTION BEFORE.
Narrator: NOT FAR FROM THE BOVINE HEAD COOKERS
IS THE HERB MARKET,
A PRIMARY FEATURE OF TODAY‘S WARWICK JUNCTION.
THE SYMBOLISM OF ITS PROMINENT PLACEMENT IS FAR-REACHING.
Dobson: THAT ACTIVITY REALLY NEEDED TO BE DIGNIFIED
AND TURNED INTO THE PHARMACY THAT IT REALLY IS.
Narrator: OVER 700 TRADERS PILE THEIR STALLS
WITH TRADITIONAL MEDICINE.
HERBALISTS AND HEALERS GIVE ON-SITE DIAGNOSIS AND ADVICE.
THESE TRADITIONAL PRACTICES WERE LONG DENOUNCED
AND REPRESSED BY THE APARTHEID GOVERNMENT.
NOW, THEY ARE GIVEN A PLACE OF PROMINENCE
IN THE NEW WARWICK JUNCTION.
Ndlovu : YOU KNOW, THIS IS THE NEW SOUTH AFRICA,
AND YOU MUST ACCOMMODATE, YOU MUST RESPECT OTHER CULTURES.
AND IN THAT WAY YOU WILL EARN THE RESPECT OF EVERYBODY.
Andrew Makin: WITHOUT THESE THINGS BEING IN OUR CITIES,
PREDOMINANTLY AND VISIBLY AND PART OF CITY LIFE,
OUR CITIES WILL BECOME HOMOGENIZED
AND THE RICHNESS OF CULTURE
WILL NOT BE ABLE TO FLOWER IN OUR CITIES.
Edkins: WE CAME OUT OF APARTHEID,
WHICH REALLY LOOKED AT SEPARATING PEOPLE,
CREATING BUFFER ZONES BETWEEN THEM.
WE ALL HAVE A RESPONSIBILITY TO DEAL WITH THAT LEGACY.
SO IN THAT CONTEXT WHERE DOES AN ARCHITECT FIT IN?
HOW DO WE CONTRIBUTE TO THAT PROCESS?
WE HAVE TO START FROM HERE.
Narrator: 20 YEARS AGO WARWICK JUNCTION WAS CONSIDERED
A BLIGHT ON THE CITY OF DURBAN.
TODAY IT IS SOMETHING TO STRIVE FOR--
A THRIVING CROSSROADS WHERE EVERYBODY CONTRIBUTES
AND ALL BENEFIT.
Ndlovu : THEY WANT TO SEE THE MULTICULTURAL
AND THE INFORMAL TRADE AT ITS BEST,
THEY MUST COME TO WARWICK AVENUE.
Cynthia Smith: BECAUSE CITIES ARE DENSE,
WITH LOTS OF DIFFERENT PEOPLE,
THERE IS REAL OPPORTUNITY FOR COLLABORATION AND INNOVATION.
CITIES CAN BE REAL ENGINES OF POVERTY REDUCTION.
AND THAT‘S A GREAT OPPORTUNITY.
AND THAT‘S THE INTERESTING PART,
THAT‘S THE DESIGN WITH THE OTHER 90%.
Moggridge: WE REALLY NEED TO BE THINKING
ABOUT HOW TO DESIGN WITH THE OTHER 90%
RATHER THAN FOR THEM.
TOGETHER WE CAN DO THINGS THAT WE HAVE NEVER BEEN DONE BEFORE.
Narrator: AROUND THE WORLD, COMMUNITIES AT THE CROSSROADS OF CHANGE
ARE MAPPING A BRIGHTER AND MORE SECURE FUTURE
THROUGH INNOVATIVE DESIGN--
EDUCATING CHILDREN...
ILLUMINATING HOMES...
FOSTERING INGENUITY...
AND BUILDING COMMUNITY.
THE SEEDS OF GREAT IDEAS ARE TAKING ROOT ACROSS THE GLOBE--
AND THE POSSIBILITIES FOR OUR CITIES
ARE AS LIMITLESS AS OUR IMAGINATIONS.
[SINGING]