The Paradox of Choice • 2011 • RSA

13:09

The video suggests that the vast majority of populations are treated essentially like farm animals to maximize the profits of the few. Perhaps its most disturbing suggestion is that choices that are made available to us are really nothing more than tricks to encourage the masses to be more productive.

Economics

58:28

In the first of this three-part series investigating consumer spending, Jacques reveals how the concept of 'product lifespan' holds the key to our ever-churning consumerism. Exploring the historical origin of planned obsolescence, when some of the world biggest electrical manufacturers formed a light bulb cartel in the 1920s, Jacques reveals how products that are essential to our modern lifestyles are still made to break. During his investigation, Jacques uncovers the process by which a crucial transformation happened and attitudes towards spending were transformed. Instead of needing new goods because our old ones were broken, we learned to want them for reasons of fashion and aspiration - awaking a consumer appetite that could never be satisfied. In the US, he visits a recycling centre where brand-new high-tech goods are destroyed before they have even come out of the box. Jacques also meets some of the companies that encourage consumers to be dissatisfied with what they have and encourage purchases as part of an ever-faster cycle of 'upgrades'. He asks a senior IKEA executive why, despite the company's commitment to sustainability, it still encourages repeated discarding and purchasing. Jacques also talks to a former senior Apple employee who reveals how the company's new focus on fashion, with its colourful iPhones, keeps us buying even when technological innovation slows.

S1E1 • The Men Who Made Us Spend • 2014 • Economics

21:38

Bottled water is a big business, selling itself as a tastier and healthier alternative to the tap variety. Is there truth behind the claims?

S2E5 • History 101 • 2022 • Economics

58:42

Jacques reveals how the lessons learned from selling to children were used to make childlike consumers of us all. From the rise of product-driven kids’ TV in the 80s, to the man who designed cars that appealed to children, and the contemporary creators of games that hook adults, Jacques asks how spending turned into a game – one that we can’t stop playing.

S1E3 • The Men Who Made Us Spend • 2014 • Economics

144:03

One hundred and fifty years ago, the corporation was a relatively insignificant entity. Today, it is a vivid, dramatic and pervasive presence in all our lives. Like the Church, the Monarchy and the Communist Party in other times and places, the corporation is today's dominant institution. But history humbles dominant institutions. All have been crushed, belittled or absorbed into some new order. The corporation is unlikely to be the first institution to defy history. Based on Joel Bakan's book, "The Corporation: The Pathological Pursuit of Profit and Power," this documentary is a timely, critical inquiry that examines the very nature of the corporation--its inner workings, curious history, controversial impacts and possible futures. We begin by learning that under the law, corporations have all the rights and yet few of the responsibilities of people. By viewing the behavior of the corporation through the prism of Diagnostic and Statistical Manual (or DSM III, the gold standard of psychiatric evaluation) the filmmakers discover that if the corporation were indeed a person, the person would be considered a psychopath. Featuring candid interviews with CEOs, whistle-blowers, brokers, gurus, spies, players, pawns and pundits, the chronicle charts the spectacular rise of an institution aimed at achieving specific economic goals as it also recounts victories against this seemingly invincible force. Once you see it, you may find yourself thinking twice about what you eat, what you wear, what you watch and what you read.

2003 • Economics

59:03

This episode explains how politicians turned to the same techniques used by business in order to read and manipulate the inner desires of the masses. Both New Labor with Tony Blair and the Democrats led by Bill Clinton, used the focus group which had been invented by psychoanalysts in order to regain power.

S1E4 • The Century of the Self • Economics