"Follow Your Nose" seeks to unlock the secrets of olfaction. How do we perceive smells? What messages do they contain? How do they alter and influence our brain and behavior?
Horizon uncovers the truth about how you really make decisions. Every day you make thousands of decisions, big and small, and behind all them is a powerful battle in your mind, pitting intuition against logic. This conflict affects every aspect of your life - from what you eat to what you believe, and especially to how you spend your money. And it turns out that the intuitive part of your mind is a lot more powerful than you may realise.
Neuroscientist David Eagleman explores the human brain in an epic series that reveals the ultimate story of us, why we feel and think the things we do. This ambitious project blends science with innovative visual effects and compelling personal stories, and addresses some big questions. By understanding the human brain, we can come close to understanding humanity. Part 1: What is Reality Dr. Eagleman takes viewers on an extraordinary journey that explores how the brain, locked in silence and darkness without direct access to the world, conjures up the rich and beautiful world we all take for granted.
The first programme in the series uncovers what happens in our minds when we learn, remember and have original ideas. It explores what we can do to improve our ability to learn and manipulate knowledge, and shows how eating fish oils can boost our brain power.