Part one documents the story of the relationship between Sigmund Freud and his American nephew, Edward Bernays who invented Public Relations in the 1920s, being the first person to take Freud's ideas to manipulate the masses.
Part two explores how those in power in post-war America used Freud's ideas about the unconscious mind to try and control the masses. Politicians and planners came to believe Freud's underlying premise that deep within all human beings were dangerous and irrational desires.
In the 1960s, a radical group of psychotherapists challenged the influence of Freudian ideas, which lead to the creation of a new political movement that sought to create new people, free of the psychological conformity that had been implanted in people's minds by business and politics.
This episode explains how politicians turned to the same techniques used by business in order to read and manipulate the inner desires of the masses. Both New Labor with Tony Blair and the Democrats led by Bill Clinton, used the focus group which had been invented by psychoanalysts in order to regain power.
Documentary examining Germany's economic power and the automobile industry at the heart of it. Across the world, the badges of Volkswagen, Audi, BMW and Mercedes inspire immediate awe. Even in Britain, where memories of Second World War run deep, we can't resist the appeal of a German car. By contrast, our own industry is a shadow of its former self. Historian Dominic Sandbrook asks what it is we got wrong, and what the Germans got so right.
2013 • Economics
Growing seaweed is now a ten billion dollar a year global industry. Tim travels to Korea to see some of the biggest seaweed farms in the world and meets the scientists who are hoping to create a seaweed revolution in Australia.
In September 2008, the collapse of Lehman Brothers tipped the world into recession. A cast of contributors including national leaders, finance ministers and CEOs describe the tense negotiations in New York and London as the investment institution headed towards bankruptcy. Gordon Brown, Tim Geithner and Alistair Darling reveal the dilemmas they faced and the decisions they took.
Professor Renata Salecl explores the paralysing anxiety and dissatisfaction surrounding limitless choice. Does the freedom to be the architects of our own lives actually hinder rather than help us? Does our preoccupation with choosing and consuming actually obstruct social change?
Once upon a time there was a large Finnish company that manufactured the world's best and most innovative mobile phones. Nokia's annual budget was larger than that of the government of Finland and everyone who worked there shared in the windfall. But global domination cost the company its pioneering spirit and quantity gradually took over from quality, with new phone models being churned out by the dozen. Market share eroded, until in 2016, mobile phone production in Finland ceased. The Rise and Fall of Nokia is a wry morality tale for our times, told by those that lived and worked through the rollercoaster years in a company that dominated a nation.
2018 • Economics