Part two explores how those in power in post-war America used Freud's ideas about the unconscious mind to try and control the masses. Politicians and planners came to believe Freud's underlying premise that deep within all human beings were dangerous and irrational desires.
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Part one documents the story of the relationship between Sigmund Freud and his American nephew, Edward Bernays who invented Public Relations in the 1920s, being the first person to take Freud's ideas to manipulate the masses.
Part two explores how those in power in post-war America used Freud's ideas about the unconscious mind to try and control the masses. Politicians and planners came to believe Freud's underlying premise that deep within all human beings were dangerous and irrational desires.
In the 1960s, a radical group of psychotherapists challenged the influence of Freudian ideas, which lead to the creation of a new political movement that sought to create new people, free of the psychological conformity that had been implanted in people's minds by business and politics.
This episode explains how politicians turned to the same techniques used by business in order to read and manipulate the inner desires of the masses. Both New Labor with Tony Blair and the Democrats led by Bill Clinton, used the focus group which had been invented by psychoanalysts in order to regain power.
Explores how Xi has made China a more assertive presence on the world stage. For decades, Beijing followed a policy of 'hide your strength and bide your time', but since Xi's accession that has changed, creating alarm in the West over China's growing influence. As Xi faces his greatest test yet - a confrontation in Hong Kong - how will the newly resurgent China react?
S1E2 • China: A New World Order • 2019 • Economics
The convenience of credit cards comes at a price. From the methods banks use to maximize profits to a debt myth debunked, take a look inside the system.
S1E2 • Money Explained • 2011 • Economics
Jeff Bezos is not only one of the richest men in the world, he has built a business empire that is without precedent in the history of American capitalism. His power to shape everything from the future of work to the future of commerce to the future of technology is unrivaled. As politicians and regulators around the world start to consider the global impact of Amazon — and how to rein in Bezos' power — FRONTLINE investigates how he executed a plan to build one of the most influential economic and cultural forces in the world.
PBS Frontline • 2020 • Economics
Humanity is at a crossroads! on this 2015 documentary we will try to predict what will happened in the future: Nearly half of the Amazon rainforest has been deforested, Hi-tech, intelligent buildings are revolutionizing the urban landscape, Smaller, safer, hi-tech automobiles, Major advances in air travel comfort etc..
What makes an entire country take self destructive decisions of eating unhealthy, smoking cigarettes & going to war? In 1916, Woodrow Wilson ran on a platform strongly opposing US entry into WWI. But just a few months after taking office, the United States declared war on Germany. Soon after, the American people, so firmly opposed to the war just a year earlier, were enthusiastic supporters. What happened? The short answer: Sustained consumption of propaganda! PROPAGANDA: THE MANUFACTURE OF CONSENT is a revealing documentary about how public relations grew out of wartime propaganda-and a portrait of one of the key architects of the field, Edward Bernays. The nephew of Sigmund Freud, Bernays refined the techniques used so successfully during the war to sell products to consumers, and ultimately to sell capitalism itself to workers. Public relations was also critical in building support for the New Deal, and in the pushback against it from the National Association of Manufacturers, which created materials including films aimed at children on the glories of manufacturing. Bacon and eggs as part of a hearty breakfast? The work of Bernays on behalf of a bacon company. Cigarettes as a sign of women's liberation? Bernays, again. Casting the democratically elected government of Guatemala as a Communist threat to justify US invasion on behalf of the United Fruit Company? Once more, Bernays. There was nothing shadowy about Bernays. He wrote a book detailing his techniques and discusses them in an archival interview with Bill Moyers from 1983, where we see his pride in hijacking the women's suffrage movement in order to sell more cigarettes—one of many illuminating moments in this film. Featuring Noam Chomsky, Chris Hedges, Public Relations Museum co-founder Shelley Spector, historian Stuart Ewen, sociologist David Miller, and Bernays' daughter Anne, PROPAGANDA offers an insightful look into the development of public relations techniques, and how they continue to affect us today.
2017 • Economics