The TV series "Mad Men" gave us a glimpse into the world of US advertising. Ch 1. The 1950s Now see how advertisements in the 1950s tantalised Americans with visions of futuristic homes and cars. Ch 2. The 1960s This was the era at the heart of the TV series 'Mad Men' when Madison Avenue tapped into the growing counter-cultural movement, using irreverence and wit, and changed advertising forever. Ch 3. The 1970s A golden age in America's ad world, full of creativity and a love affair with non-conformity. But it was also fraught with new challenges, including a growing mistrust amongst consumers. Ch 4. The 1980s It's the Reagan Era, and American political confidence fuels an era of heavy consumption. The creative geniuses on Madison Avenue find new ways of attracting a booming consumer spend.
By the early 1950s, a holy trinity of oil, plastics and fertilisers had transformed the planet. But as Professor Iain Stewart reveals, when the oil producing countries demanded a greater share in profits from the Western energy companies, the oil and gas fields of the Middle East became a focus for coup d'états and military conflict.
Documentary examining Germany's economic power and the automobile industry at the heart of it. Across the world, the badges of Volkswagen, Audi, BMW and Mercedes inspire immediate awe. Even in Britain, where memories of Second World War run deep, we can't resist the appeal of a German car. By contrast, our own industry is a shadow of its former self. Historian Dominic Sandbrook asks what it is we got wrong, and what the Germans got so right.
2013 • Economics