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Part one documents the story of the relationship between Sigmund Freud and his American nephew, Edward Bernays who invented Public Relations in the 1920s, being the first person to take Freud's ideas to manipulate the masses.
1/4 • The Century of the Self • Economics
Jamie Bartlett reveals how Silicon Valley's mission to connect the world is disrupting democracy, helping plunge us into an age of political turbulence. Many of the Tech Gods were dismayed when Donald Trump - who holds a very different worldview - won the American presidency, but did they actually help him to win? With the help of a key insider from the Trump campaign's digital operation, Jamie unravels for the first time the role played by social media and Facebook's vital role in getting Trump into the White House. But how did Facebook become such a powerful player? Jamie learns how Facebook's vast power to persuade was first built for advertisers, combining data about our internet use and psychological insights into how we think. A leading psychologist then shows Jamie how Facebook's hoard of data about us can be used to predict our personalities and other psychological traits. He interrogates the head of the big data analytics firm that targeted millions of voters on Facebook for Trump - he tells Jamie this revolution is unstoppable. But is this great persuasion machine now out of control? Exploring the emotional mechanisms that supercharge the spread of fake news on social media, Jamie reveals how Silicon Valley's persuasion machine is now being exploited by political forces of all kinds, in ways no one - including the Tech Gods who created it - may be able to stop.
2/2 • Secrets of Silicon Valley • 2017 • Economics
Growing seaweed is now a ten billion dollar a year global industry. Tim travels to Korea to see some of the biggest seaweed farms in the world and meets the scientists who are hoping to create a seaweed revolution in Australia.
2/6 • Catalyst: Series 18 • 2017 • Economics
In the 1960s, a radical group of psychotherapists challenged the influence of Freudian ideas, which lead to the creation of a new political movement that sought to create new people, free of the psychological conformity that had been implanted in people's minds by business and politics.
3/4 • The Century of the Self • Economics
Robert Peston travels to China to investigate how this mighty economic giant could actually be in serious trouble. China is now the second largest economy in the world and for the last 30 years China's economy has been growing at an astonishing rate. While Britain has been in the grip of the worst recession in a generation, China's economic miracle has wowed the world. Now, for BBC Two's award-winning strand This World, Peston reveals what has actually happened inside China since the economic collapse in the west in 2008. It is a story of spending and investment on a scale never seen before in human history - 30 new airports, 26,000 miles of motorways and a new skyscraper every five days have been built in China in the last five years. But, in a situation eerily reminiscent of what has happened in the west, the vast majority of it has been built on credit. This has now left the Chinese economy with huge debts and questions over whether much of the money can ever be paid back. Interviewing key players including the former American treasury secretary Henry Paulson, Lord Adair Turner, former chairman of the FSA, and Charlene Chu, a leading Chinese banking analyst, Robert Peston reveals how China's extraordinary spending has left the country with levels of debt that many believe can only end in an economic crash with untold consequences for us all.
This World • 2014 • Economics
Professor Renata Salecl explores the paralysing anxiety and dissatisfaction surrounding limitless choice. Does the freedom to be the architects of our own lives actually hinder rather than help us? Does our preoccupation with choosing and consuming actually obstruct social change?